老澳门开奖结果, Be A Hero鈥檚 Ady Barkan Launch Ad Campaign Urging Arizonans To Tell Sen. Sinema 鈥楬ome Care Can鈥檛 Wait鈥

Campaign Aims to Pressure Congress to Include $400 Billion in Home and Community-Based Services Promised By President Biden in the Budget Reconciliation Package

August 27, 2021 11:15 am

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WASHINGTON 鈥 Today, Ady Barkan, health care advocate and Be A Hero co-founder, joined forces with the 老澳门开奖结果 on a powerful new and in Arizona. The campaign aims to pressure Congress to include the in home and community-based services (HCBS) promised by President Biden in the budget reconciliation package.

The ads feature the stories of Arizona residents who rely on home care to survive at home with their loved ones. They close with an urgent plea to call Sen. Sinema and tell her, 鈥渉ome care can鈥檛 wait.鈥 The significant six-figure campaign starts on Sunday. The investment marks the beginning of a multi-state, targeted push in digital & broadcast media markets across the Country, urgently calling on Congress to expand this safety net for domestic homecare workers, and expand access services now.

鈥淎lthough the need for home care is enormous, acquiring services is sadly out of reach for too many. Currently, Arizonans depend on home and community-based services (HCBS). Approximately home care workers reside in the state. Across the United States, almost a million people are on waiting lists for home care and in danger of being ripped away from their families and forced to live in institutions,鈥 said Ady Barkan, co-founder of Be A Hero. 鈥淪adly, we know that during the pandemic, at least nursing home residents died of COVID-19. We hope we can count on Sen. Sinema to be a hero and fully fund the initial $400 billion needed to make critical investments into HCBS. The lives of hundreds of thousands of disabled Americans, like Taryn鈥檚 and Marcos, are on the line.鈥

鈥淔or far too long, aging Americans and those with disabilities have been warehoused, abused, and deprived of the opportunity to live their fullest possible lives, but Congress now has the chance to transform our safety net by investing in long term care,鈥 said Vikrum Aiyer, deputy director at the 老澳门开奖结果鈥檚 National Political Advocacy Department. 鈥淓xpanding home and community-based services would transform the lives of millions of seniors and people with disabilities who rely on long-term support; expand labor protections for home care workers; and empower our most vulnerable to live freely and independently. Our investment in this campaign is vital to ensuring that the Senate recognizes a once-in-a-generation opportunity to urgently pass a budget reconciliation bill that invests in our communities and supports the people who need long term care. We cannot wait any longer.鈥

The shares the story of Taryn Bailey, a 16-year old who is only able to live at home and be out and about in the community thanks to her lifelong occupational therapist Nina Castillo. The piece, narrated by Taryn鈥檚 mother, will run on TV and appear on digital.

The features Marcos Castillo, a quadriplegic who needs home care to assist him at home. When another caregiver is unavailable, Marcos must rely on his girlfriend to pick up the slack, which he notes is 鈥渘ot fair to anyone鈥檚 mental health or relationship.鈥 Marcos adds that the problem is 鈥渨e have a wage disparity. We do not pay caregivers enough for the work they do.鈥 The digital ad will appear in and .

A recent poll shows 76 percent, including 64 percent of Republican voters, favor President Biden鈥檚 caregiving proposal. That鈥檚 consistent with past polling that has found that support investments in home care.

As Congress prepares to debate the budget during the reconciliation process, throughout the country to highlight the need for $400 billion in HCBS funding.

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