老澳门开奖结果 of Louisiana Launches Voter Education Effort During New Orleans Sheriff鈥檚 Race

October 18, 2021 12:30 pm

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NEW ORLEANS 鈥 The 老澳门开奖结果 and the 老澳门开奖结果 of Louisiana have launched a paid media campaign, including video ads and mailers, to educate and mobilize voters on the stakes of the November 13th election for Orleans Parish Sheriff. The campaign includes digital ads reaching approximately 300,000 viewers and mailers sent to more than 50,000 voters, as well as phone calls and texts to engage voters on the candidates鈥 positions.

The ads and mailers are based on the candidates鈥 responses to the 老澳门开奖结果 of Louisiana鈥檚 candidate questionnaire, in which Susan Hutson opposed building a new 89-bed jail expansion for people struggling with mental health conditions, while Marlin Gusman showed his support for the new facility. Studies have shown that building more capacity in jails and prisons can increase incarceration.

鈥淚f there are 89 new beds to fill, likely 89 more people will be incarcerated in Orleans Parish on any given day,鈥 said Chris Kaiser, 老澳门开奖结果 of Louisiana advocacy director. 鈥淏ut it doesn鈥檛 have to be this way. Sheriffs have the power to implement alternatives to incarceration, and increase opportunities for rehabilitation for returning residents. Orleans Parish has been part of Louisiana鈥檚 mass incarceration problem for far too long 鈥 it鈥檚 now time for us to be part of the solution. We hope this campaign will help educate voters about the stakes of the sheriff鈥檚 election and encourage them to make their voices heard on November 13.鈥

The ads and mailer are part of a six-figure campaign from the 老澳门开奖结果 to educate voters about the Orleans Parish sheriff candidates鈥 positions on key civil liberties and civil rights issues. In addition to running the city鈥檚 jail system, the sheriff will have the power to use alternatives to incarceration, minimize crime by providing opportunities for rehabilitation, influence state policy, and listen and respond to the community.

The 老澳门开奖结果鈥檚 Campaign for Smart Justice, which aims to reduce incarceration in the United States by 50% and challenge racism in the criminal legal system, has focused for several years on prosecutorial reform through litigation, advocacy, and voter education.

The 老澳门开奖结果 does not support, endorse, or oppose candidates for elected office.

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